Sangam makes a foray into women’s apparel
The Hindu, MUMBAI, July 6, 2015
The company invested Rs.60 crore in its facility to make women’s intimate, active and casual wear
Sangam (India), a leading textile manufacturer, has entered the women’s branded apparel category with the launch of its brand ‘C9’.
With this, the company, which has hitherto been supplying textiles and fabrics to leading garments manufacturers, has ventured into the apparel manufacture.
The ‘C9’ range, which was launched here on Monday, will introduce ‘seamless’ technology in the women’s intimate, active and casual wear. The seamless technology, imported from Italy, does away with the side seams in the apparel. The range consists of intimate wear, active wear, yoga wear, shape wear, casuals and fitness products. The company also launched its e-commerce portal.
The seamless garment facility can make 3.6 million pieces per annum. “We have invested around Rs.60 crore in the facility and started supplying to large format stores. We are present through our distribution network across national retail chains, multi brand outlets, and now through our e-commerce portal,” said S. N. Modani, Managing Director, Sangam (India).
Through its new brand, Sangam wants to make inroads into the domestic lingerie retail market, estimated at Rs.15,000 crore and growing at 20-25 per cent annually.
Besides, Sangam has 200,000 spindles and 3,000 rotors to make polyester viscose (PV) dyed yarn and cotton yarn. Besides, it has a capacity of 30 million metres per annum of ready to stitch fabric and 40 million metres of denim.
In 2014-15, Sangam reported a sales turnover of Rs.1,470 crore with exports accounting for around Rs.300 crore.